Easter is around the corner and it’s time to launch our second industry report! This time, we will tackle the following topics:

  • What are Australians’ plans for Easter Weekend? Where are they going and for how long?
  • With whom are they planning to spend the holiday?
  • When do shoppers start to plan their Easter weekend?
  • Which categories of products are shoppers most likely to buy this Easter and what kinds of retailers are they most likely to visit?
  • What kind of promotional mechanics influence shoppers the most when it comes to Easter preparation and gifting?
  • What do the best in-store displays and creative executions look like? Which brands are winning the battle in store?
  • Deep dive customer insights for key categories like Chocolate/Confectionery, Alcohol, Greeting Cards, Beauty and others!
  • Discover a gallery of the best in-store displays and activations found by our community of Snoopers. Get inspired from your competitors and see how your brands perform in the eyes of your consumers! Request this report on its own.


We invite brands interested in Easter to contribute to our survey by sending interesting question or insight they’d like to see answered. Fill in the following form and we’ll be in touch shortly!

All contributors receive a summary Key Insights Report free of charge and the option to pre-order the complete report for $250 only (discounted from $1,000).

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  • $250 (Contribute & Pre-order) > Save 75%
  • $500 (Pre-order) > Save 50%
  • $1,000 (Purchase after Easter)

If you just want more information about what is included in the report and how it is be presented, just send us an expression of interest and we’ll be in touch shortly!


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