Work commissioned in independent stores

Communication to store managers and staff members

Mars Wrigley collaborates with shopper App, Snooper, to get visibility on their confectionery range in independent stores across New Zealand.

Throughout December 2022 until February 2023, Mars Wrigley New Zealand is partnering with Insight Quest Pty Ltd to get visibility on the confectionery range in independent stores through its mobile application Snooper.

Mars Wrigley New Zealand’s aim is to ensure to continue to deliver great service for their customers, and better shopper experiences that will help store owners drive higher sales in confectionery.

In order to do so, they are organising a shopper survey and are asking their consumers to take a few photos in store including the confectionery range displayed at the front counter.

These photos and shopper insights will be used to help optimise the confectionery assortment in store. The data will exclusively be used by Mars Wrigley and won’t be shared outside of the organisation.

Store managers and staff members who have questions can contact and their message will be transferred to Mars Wrigley New Zealand headquarters or can contact Snooper via the phone number provided on the introduction letter provided by the shopper visiting your store.

Thank you for your collaboration.


Romain Stas de Richelle

Director of Insight Quest Pty Ltd (trading as Snooper App)


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